Fake shops are selling under your name.
BehindLink finds cloned storefronts and the Meta, Google and TikTok ads pushing them, verifies every find by hand, and drives the takedown.
Claim your free checkNothing to install, no access to your shop, no card for the check.
One of these took your customer’s money. Can you tell which?
A mock-up, not a real capture. The pattern is drawn from real clone shops.
Be first in line when we open
Checks are not running yet. Leave your brand here and it goes in the first batch. When we open, we build your brand profile, sweep every source we watch, check by hand what we find, and send you the evidence, free. A clean result is written up too. Nothing to install, no access to your shop, and no charge until you have seen what we found.
What it costs you
A shopper clicks an Instagram ad, pays a convincing fake, and the angry email comes to you.
Scam shops run Meta, Google and TikTok campaigns on your own product photos, sometimes outbidding your real ads.
Their victims become your support tickets and chargebacks, and by then it has already cost money.
Every confirmed case sharpens your profile and adds to a dated record a lawyer or an auditor asks for.
a month, while the clone is up
Your numbers, and your own assumption about interception. We are not claiming a rate. The point is the arithmetic: a clone only has to work a little to cost more than watching for it.
How we know it is a fake
Detection starts with your brand, not with a generic blocklist. We build a profile of what your real presence looks like, then check everything we find against it.
We profile your brand first
We scan your site for what a scammer has to copy: logo, colours, product photography, page structure. Then we categorise you by industry. A shop gets watched for fake storefronts and the ads feeding them; other industries get their own watch profile. The profile is rebuilt as your site evolves.
Then we watch where fakes surface
Five sources, swept continuously. Impersonation usually surfaces in one of them before a customer complains, and a domain almost always exists before the phishing does.
Everything found is checked against your profile
A lookalike domain proves nothing on its own. We fetch the page and check it against your profile: your logo, your colours, your layout, a login or checkout collecting data. Anything that clears the bar is confirmed by a person. Anything ambiguous comes to you to judge rather than being filed away.
Every finding carries a grade and its evidence
Confirmed impersonation, verified by a person, is reported to the blocklists and to the hosting provider, and you approve every filing. Possible lookalikes stay on the watchlist and come to you with the evidence attached, for you to judge. Either way the record is dated and kept.
Confirmed findings reach you the moment they confirm, by email or straight into your team chat, in plain language with the evidence attached. A weekly summary covers the quiet weeks. Your own portal shows what is watched, what was found and what was filed, and takes anything you spot yourself through the same checks and the same takedown path.
Dormant domains stay under watch
Domains get registered with your name in them and left parked. They are not phishing today, so it is tempting to stop watching them. We keep checking them for the changes that mean somebody is switching them on.
Domain registered with your brand name in it. Nothing is served yet.The tempting point to stop watching.
The clone that hits you in November is often being registered this week.
“I built the detection engine, and I check every finding myself before it reaches you.”
Developed and operated in the EU by a security engineer with seven years in security operations, incident response and threat detection.
One case, start to finish
Clone shop, apparel brand. A worked example.
| When | Elapsed | What happened | Who |
|---|---|---|---|
| Day 0, 09:14 | start | Certificate issued for a lookalike domain. Flagged. | automatic |
| Day 0, 09:31 | +17 min | 96% layout match, 14 stolen product photos, checkout live. Screenshot and page copy saved. | automatic |
| Day 0, 11:02 | +1 h 48 | Confirmed by hand. Evidence pack sent to the brand. | analyst |
| Day 0, 11:40 | +2 h 26 | Paid Meta ad found pointing at it. Advertiser identity captured. | automatic |
| Day 0, 14:20 | +5 h 06 | Reported to Google Safe Browsing, the registrar and the host, with the brand’s approval. | analyst |
| Day 1, 08:05 | +23 h | Browser warnings go up. Traffic to the clone drops away. | blocklists |
| Day 3, 16:44 | +3 days | Registrar suspends the domain. | registrar |
Filed, tracked and closed inside the monthly fee, nothing billed on top. How an example ends is not a promise: whether and when a blocklist warns or a registrar suspends is their decision, and timelines vary. That is why every case is tracked until it is resolved and re-filed if the site returns.
Built first for e‑commerce brands
Clone storefronts copy your product photos, your reviews and your customers’ money. Every dollar that reaches a scammer is a dollar that was going to be spent with you, and the refund demand still lands in your inbox. We find the storefront and the ad campaign feeding it. Whether your shop runs on Shopify, WooCommerce or your own stack, the watch covers every form of brand impersonation that ends in a fake checkout: the cloned storefront, the copied ad, and the imposter account that links to it.
We also run watch profiles for fintechs (credential phishing rather than fake checkouts, with dated evidence for a DORA audit trail) and for any brand that wants to know who is trading on its name. If that is you, say so when you sign up.
What a useful finding contains
Anyone can send you a list of suspicious domains. A finding you can act on has to answer six questions, and every alert we send is built to answer them, each field filled as far as the evidence goes.
The signals matched against your profile: layout similarity, your logo or product photos on the page, a live checkout or login form collecting data.
The domain, and which source produced it: a new registration, a fresh certificate, an ad wearing your name, or a complaint posted online.
The registration or certificate timestamp where one exists, which often dates the record from before the site went live.
For live sites: a screenshot and the fetched page, taken while the site was up. The evidence outlives the takedown.
For ad-driven fakes: the advertiser identity and a link to the ad in the platform’s own library.
Every finding carries its status and a recommended next step. Nothing is filed without your approval.
That is the bar an alert has to clear before it reaches you. Anything ambiguous does not get quietly filed away. It comes to you to judge.
Pricing
What it will cost when we open. No sales calls, and nothing to pay before your free check has shown you what is out there.
Exposure check
One question, answered the day your batch opens: is anyone wearing your brand?
- A brand profile built from your site, then a full sweep
- Anything live comes back documented
- A clean result is written up too
Domain watch
The always-on layer, fully automated.
- New domains and certificates mimicking your name, watched as they appear
- Confirmed phishing reported to Google Safe Browsing and the browser blocklists
- Alerts by email. No ad coverage, no analyst
Watchdog
Everything in Domain watch, plus the places a fake actually finds your customers.
- Meta, Google and TikTok ad libraries, plus fake social accounts
- Every alert checked by a human, sent by email or to your team chat
- Your own portal: findings, evidence, filings and where each stands
- Takedowns included: filed with host and registrar, re-filed until resolved, no per-case fees
- Report what you spot yourself; it gets the same checks and takedown
- A dated history you can hand to a lawyer or an auditor
Watchdog is $199 a month for the first 20 brands, locked for 12 months. The rate goes up when the group is full: every alert is checked by a person, so we take brands on slowly, and the early ones get the lower rate. Staring at a live fake right now? Say so. Those cases jump the queue and we look at them by hand, even before we open. Prices in USD, before any applicable tax.
Where the reports go, exactly
Domain watch reports confirmed phishing sites to the browser blocklists (Google Safe Browsing and its peers) so browsers warn anyone who clicks. Watchdog files the full case on top of that: the hosting provider and the registrar get the evidence pack, with your approval, and we track it and re-file until it is resolved. Takedowns are part of the subscription: no per-case fees, and a scam spread across several domains counts as one case.
Questions
You are not live yet. What am I signing up for?
A place in the first group, and the free check that comes with it. The engine is built and running against our own test corpus; what we are not doing yet is taking on brands at volume, because every finding gets checked by a person and we would rather that person be unhurried. We open in batches and email you before yours starts. Nothing is charged, and there is nothing to cancel. If the timing stops suiting you, ignore the email.
Do you need access to my shop?
No. Everything we watch is public. There is nothing to install, no plugin, no DNS change, no password. Setup is one form: your brand name, your web address, and an email for the report.
How is this different from the free tools?
Free checkers give you a list of possible misspellings of your domain and whether they are registered. That is a useful start, and one of the places we start too. What we add is everything after the list: we fetch each candidate and compare it against a profile of what your real site looks like, watch the ad networks for your name, keep watching parked domains, have a person confirm every finding, and prepare the takedown filings for your approval. You get evidence you can act on instead of a list of maybes.
Why is it so much cheaper than the big brand-protection suites?
Because it is a narrower product from a much smaller company. Red Points, BrandShield and Corsearch cover marketplace counterfeits, grey-market sellers, piracy and impersonation, with a legal team and an account manager behind it, and quote per deal. We cover one thing: fake versions of your store, copied ads and fake social accounts, verified by a person and taken down. No marketplaces, no counterfeit goods. If counterfeit listings on Amazon are your problem, they are the better tool. If a fake shop is taking your customers’ orders, that is the specific job we do, at a price a store can pay without a procurement round. The founding rate is lower still because the first 20 brands are the ones we learn with.
What actually happens in a takedown?
Two reports go out at once: one to the phishing blocklists that Chrome, Firefox and Safari read, so browsers can warn anyone who clicks, and one to the hosting provider with the full evidence pack. Whether and how fast they act is their decision, so we track the case until it is resolved, and re-report if the site returns.
What if you check and find nothing?
You get exactly that in writing: a clean, dated report you can keep. That is a real answer. We will not invent threats to sell you a subscription.
Do you catch fake Instagram and Facebook accounts?
Partly, and we would rather be straight about the line. We catch them where they cross what we already watch: a paid ad from an imposter account, or a fake shop one links to. Systematically hunting imposter profiles that run no ads is on the roadmap, not in today’s coverage.
We are a licensed fintech. Does this help with DORA?
DORA expects financial entities to monitor threats and keep evidence. This is a documented piece of that: continuous external monitoring, timestamped findings, monthly reporting. No tool makes you compliant on its own, but your auditors will like the paper trail.
Start a watch
on your brand
Your brand, your website, and where to send the report. We are not running checks yet, so this puts you in the first group.